Halo Top x Colourpop PR Collection

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Creative Direction

Illustration

Styling / Retouching

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ColourPop

 

Colourpop's latest collection with Halo Top Creamery (yes, the folks behind the Instagrammable pints of ice cream) checks all the boxes — and then some. In what will likely go down as the most seasonally-appropriate collab of the summer, Los Angeles-based Colourpop teamed up with the dessert company to launch eight limited-edition shades of Super Shock Pigment packaged in adorable boxes meant to look like four of our favorite Halo Top flavors: Mint Chip, Birthday Cake, Strawberry, and Rainbow Swirl. (Where's Caramel Macchiato, though?) Oh, and did we mention they're scented, too?

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