Ice Cream for Adults

ROLE

Design

Branding

Video / Gifs

CLIENT

Halo Top

AWARD

2019 Cannes Lions, Bronze Film Craft, “Mortgage” :30
Adweek’s #7 Ad of the Year • Adweek’s Ad of the Day

2020 | Television & VOD / Short Form - Campaign
THE ONE SHOW - FILM

Kicking off during ABC’s ‘The Bachelor,’ Halo Top rolls out its first national television campaign highlighting why adults (and not kids) deserve its delicious ice cream, featuring a cameo from reality TV star, Nick Viall.

In the four 30-second ‘Ice Cream for Adults’ spots, a seemingly ordinary ice cream truck attracts a variety of young kids eager to enjoy some ice cream. To their surprise, they’re greeted by Halo Top’s quick-witted ice cream man, who imparts some (unsolicited) cynical life lessons and explains why adults deserve Halo Top more than they do.